The Promotion Playbook
The science of getting promoted — built from how companies actually evaluate talent.
Get Promoted with a System, Not Luck.
Built by talent strategists who have spent over 25+ years behind the scenes of promotion and hiring decisions — The Promotion Playbook gives you the exact frameworks companies use to identify, evaluate, and advance top performers.
We’ve helped companies design their talent strategy, promotion criteria, and executive coaching programs.
Now, we’re giving you the playbook to navigate those systems from the inside — and get the recognition you’ve earned.
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Introduction
By the end of this chapter, you’ll have a clear, honest picture of where you stand today — and what’s been holding you back.
By the end of this chapter, you’ll have a clear, honest picture of where you stand today — and what’s been holding you back.
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The Hidden Truth About Promotions
Learn what really drives promotions (and why hard work alone isn’t enough).
Learn what really drives promotions (and why hard work alone isn’t enough).
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Understand exactly how leaders decide who’s ready.
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Where Most People Get Stuck
Identify the common traps that stall progress and how to move past them with intention.
Identify the common traps that stall progress and how to move past them with intention.
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From Doing More to Driving More.
Shift your focus from effort to impact — and start getting noticed for the right things.
Shift your focus from effort to impact — and start getting noticed for the right things.
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Your Promotion Readiness Scorecard
Pinpoint your strengths, close your gaps, and see what “ready” actually looks like.
Pinpoint your strengths, close your gaps, and see what “ready” actually looks like.
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Put everything into practice.
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Introduction
By the end of this chapter, you’ll know how to position yourself and your work at the next level.
By the end of this chapter, you’ll know how to position yourself and your work at the next level.
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The 3-Layered Promotion Story
Learn how to tell a clear, confident story that proves you’re already operating above your title.
Learn how to tell a clear, confident story that proves you’re already operating above your title.
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The Promotion Packet Framework
Build a polished, plug-and-play packet that shows your readiness in writing.
Build a polished, plug-and-play packet that shows your readiness in writing.
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Speak in Metrics (Even if You're Not in Sales or Product)
Translate your impact into results leaders can measure, understand, and promote.
Translate your impact into results leaders can measure, understand, and promote.
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Pull it all together.
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Introduction
By the end of this chapter, you’ll know how to build visibility that feels authentic — and gets noticed by the right people.
By the end of this chapter, you’ll know how to build visibility that feels authentic — and gets noticed by the right people.
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Visibility Drives Promotions
Understand why visibility matters more than tenure — and how it directly impacts promotion decisions.
Understand why visibility matters more than tenure — and how it directly impacts promotion decisions.
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The 3 Types of Strategic Visibility
Learn the three kinds of visibility that signal “ready for more” — and when to use each one.
Learn the three kinds of visibility that signal “ready for more” — and when to use each one.
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How To Gain Visibility
Get actionable ways to show up, speak up, and stand out — without feeling performative.
Get actionable ways to show up, speak up, and stand out — without feeling performative.
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Master the art of self-advocacy that earns respect, not eye-rolls.
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The Strategic Whisper Effect
Discover how to make your reputation work for you — so others start telling your story when you’re not in the room.
Discover how to make your reputation work for you — so others start telling your story when you’re not in the room.
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End-Of-Chapter Action Items
Create your visibility plan and start positioning yourself as the obvious choice for the next step.
Create your visibility plan and start positioning yourself as the obvious choice for the next step.
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Introduction
By the end of this chapter, you’ll know exactly how to lead your own promotion process — with clarity, confidence, and control.
By the end of this chapter, you’ll know exactly how to lead your own promotion process — with clarity, confidence, and control.
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Timing Is Everything (Here's When to Have the Talk)
Learn how to identify the perfect moment to start the promotion conversation — and what to avoid.
Learn how to identify the perfect moment to start the promotion conversation — and what to avoid.
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Get fully prepared with the positioning you need before you walk in.
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The Conversation Script
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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Align on Criteria & Timeline
Learn the 4 questions that turn a vague conversation into a clear promotion roadmap.
Learn the 4 questions that turn a vague conversation into a clear promotion roadmap.
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What To Do If There's No Process (Or No Budget)
Learn how to navigate roadblocks with composure and keep your promotion momentum alive — even when structure or funding isn’t on your side.
Learn how to navigate roadblocks with composure and keep your promotion momentum alive — even when structure or funding isn’t on your side.
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Keep momentum going after the conversation so your name stays top of mind.
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End-Of-Chapter Action Items
Put your plan into motion and take ownership of your path to the next level.
Put your plan into motion and take ownership of your path to the next level.
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Introduction
Learn how to navigate any outcome — from a “yes” to a “not yet” — with confidence, clarity, and control over your next move.
Learn how to navigate any outcome — from a “yes” to a “not yet” — with confidence, clarity, and control over your next move.
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If The Answer Is Yes (Lock It In)
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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If The Answer is "Not Yet" - Own the Timeline
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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If There's No Process (Or No Budget)
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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Scope, Title, or Comp - What To Prioritize
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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Decide - Stay & Push, or Leave & Leverage
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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End-Of-Course Action Items
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
Introduce your lesson with an optional, short summary. You can edit this excerpt in lesson settings.
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Promotions don’t happen by accident.
They happen by design.
This course gives you the exact strategy, structure, and scripts to earn your next promotion.
The next level isn’t something you wait for.
It’s something you lead.